consumer care center

Instant Brands Product Registration

Product Registration


Registering your Instant Brands purchase links your product with proof of ownership and warranty status. Registration is quick and easy, and we recommend uploading your proof of purchase documentation to allow us to better serve you. Just a couple of steps and you’re done!

Be sure to save the original purchase receipt or e-receipt as it will assist in processing any warranty claims.


Your information
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Product information

Your serial number or date code may be located on a circular sticker found on the bottom of the product. For Instant Pot Electric Pressure Cookers, the model name/number and date code are located on the silver, rectangular sticker found on the back of the product. The date code is located on the bottom right-hand side of the rectangular sticker and is either a series of 7 characters or a 4-digit number, i.e. A2419CU or 1812. If your product does not provide a serial number, please only input the date code from the rectangular sticker.

Please note that Instant Air Purifiers do not have a serial number on the circular sticker located on the bottom of the unit. Please register the product using the date code shown on the sticker. It can be identified by L####CU where each # represents a number (ex: L5221CU).

IB_EPC_Serial-Number IB_EPC_Silver-Label

For non-Instant Pot appliances (Air Fryer Ovens, Toaster Ovens, etc.), the serial number is located on the silver, rectangular sticker found on the back of the product.

non-epc-serial-number

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If your product does not have a serial number, leave the Serial Number field blank and only input the date code from the rectangular sticker in the Date Code field.


    You may also submit the following images for standard warranty documentation:

  • An image or screenshot of your purchase receipt, displaying the date of purchase
  • An image of the silver, rectangular sticker located on the back of your product
  • An image of the circular sticker on the bottom of your product (some models do not have this)

By submitting this form, you acknowledge to have read and understood the instructions for use, and warnings set forth in the accompanying instructions for the Instant Pot electric pressure cooker.

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